Size Guide

A comfy hat starts with the right measurement. Grab a soft tape measure, check their head size and find their fit below.

Buying again? Check the centimetres. Burnt Toast and Little Georgie use different size letters, so the size name you bought before may have changed.

How to measure

  1. Wrap a soft measuring tape around their head, just above the eyebrows and ears, where the hat will sit.
  2. Keep it comfortably snug without pulling it tight.
  3. Check the measurement against the correct range below.

No measuring tape? Use a piece of string, then lay it flat against a ruler.

Head measurements are your best guide. Ages are approximate, because little heads grow at their own pace.

Burnt Toast sizing

For hats carrying the Burnt Toast label.

Size Head circumference Approximate age
Small 51 cm 1–2 years
Medium 53 cm 2–4 years
Large 55 cm 4–6 years
X-Large 57 cm 6–10 years
XX-Large 59 cm 10+ years

Little Georgie sizing

For our Little Georgie labelled hats, including factory seconds.

Size Head circumference Approximate age
Medium 51 cm 1–2 years
Large 53 cm 2–4 years
X-Large 55 cm 4–6 years
XX-Large 57 cm 6+ years

Same measurement, different size name: a 51 cm hat is Small in Burnt Toast and Medium in Little Georgie. Always check the centimetres before ordering.

Between sizes?

We recommend choosing the next size up, then using the adjustable back toggle to fine-tune the fit.

The hat should sit comfortably and securely, with the brim clear of their eyes. If it slips down or feels loose even after adjustment, it is too big.

Still unsure?

We’re happy to help. Send us their head measurement and the name of the hat you’re considering.

Ask us about sizing

Found their size?

Now for the fun part. Pick a print with plenty of personality.

Explore kids’ sun hats